James M. McGrew

Chief Client Services Officer || Atlanta

* Licensed only in Louisiana.

Mr. McGrew is the firm’s Chief Client Services Officer and is responsible for overseeing the firm’s strategic business development and marketing initiatives. In his role, Mr. McGrew manages the firm’s Client Services Department, which includes business development, public relations, events, publications, marketing, and other functions. He works with firm attorneys and practice groups on developing proposals for clients and potential clients, as well as other business development and marketing initiatives. He also develops value billing/alternative fee offerings, and he leads the firm initiative on conducting client assessment surveys. Additionally, Mr. McGrew serves as a speaker and moderator on various topics at events conducted by Ogletree and other organizations. 

Prior to joining Ogletree, Mr. McGrew served for eight years as in-house legal counsel and director of human resources for Emeril’s Homebase, the corporate headquarters for Chef Emeril Lagasse’s restaurant and related operations. Prior to that, Mr. McGrew was a partner in a law firm in New Orleans, representing management in labor and employment law matters.

Mr. McGrew is a member of the Louisiana State Bar Association and a Fellow in the Louisiana Bar Foundation. Mr. McGrew formerly served as president of the Association of Corporate Counsel’s Louisiana Chapter, and he is AV rated by Martindale-Hubbell. He is also a member of the Legal Marketing Association and has a Green Belt certification from Legal Lean Sigma.

Learn more about James M. McGrew

Mr. McGrew has a broad range of experience, having served for years as a practicing attorney in law firms, as in-house counsel and director of human resources, and now as Chief Client Services Officer for Ogletree. Mr. McGrew practiced labor and employment law in New Orleans, where he focused on employment litigation and day-to-day counseling of clients. During his time in private practice, Mr. McGrew was a frequent speaker on employment law topics to management groups.  

After practicing law in the law firm setting for a number of years, Mr. McGrew became the in-house legal counsel and director of human resources for Emeril’s Homebase, the corporate headquarters for Chef Emeril Lagasse’s restaurant and related operations. In that capacity, he led the in-house legal and human resources functions for the company, which included responsibility for all aspects of human resources, including development of policies and procedures, employee benefits, management training, and employment-related legal issues.

Mr. McGrew joined Ogletree in 2008, initially as Client Relations Executive, and subsequently as Chief Marketing Officer, and Chief Client Services Officer.

Education

  • J.D., University of Mississippi, 1985
  • B.A., University of South Florida, 1983

Admittance to Practice

  • Louisiana

Professional Activities

  • Louisiana State Bar Association
  • American Bar Association
  • Fellow, Louisiana Bar Foundation
  • Society for Human Resources Management
  • Legal Marketing Association

Speeches

  • Lexis Nexis Accelerate Business Development Summit (Panel) - "2017 CMO/CBDO: State of the Industry Survey" - Raleigh - June 27, 2017
  • Legal Marketing Association Southeast Region, Atlanta Local Group Luncheon - "How to Create a Winning Client Feedback Program" - Atlanta - February 24, 2017
  • Ark Group’s 2nd Annual Client Growth Strategies for Legal Services Seminar (Panel) - "Leveraging Client Feedback Programs to Help Develop/Implement Client Service Standards" - Chicago - November 10, 2016
  • Legal Marketing Association Annual Conference (Panel) - "Alternative Fee Arrangements in the ‘New Normal’: What Works?" - Austin - April 12, 2016
  • Legal Marketing Association Southeastern Chapter, Atlanta City Group Luncheon (Panel) - "Alternative Fee Arrangements: What Works?" - Atlanta - June 2015
  • Emory Law School (Panel) - "Pricing and Project Management Workshop Lunch and Learn" - Atlanta - February 2015
  • Loyola University New Orleans College of Law/Association of Corporate Counsel, Louisiana Chapter, Essential Issues Affecting In-House Counsel and Corporate Attorneys Seminar (Panel) - "A Seat at the Table: Achieving In-House Success" - New Orleans - September 26, 2014
  • Legal Marketing Association, P3 Conference (Panel) - "Value-Based Pricing, Legal Project Management, and the New Value Proposition" - Chicago - June 12, 2014
  • ILTA's 36th Annual Educational Conference (Panel) - "Innovative Law Firm Award Nominee Presentations" - Las Vegas - August 19, 2013
  • Ogletree Deakins Workplace Strategies Seminar (facilitator) - "Alternative Fee Arrangements - Does "Value Billing" Work?" - Phoenix - May 12, 2012
  • National Association of Legal Search Consultants, 2012 Annual Conference (Panel) - "Business Development and Evaluation for Recruiting Lateral Partners" - New Orleans - May 4, 2012
  • National Association of Legal Search Consultants, 2012 Annual Conference - "Keynote Speaker" - New Orleans - May 3, 2012
  • Legal Marketing Association Southeastern Chapter, 2011 Mini-Conference (Panel) - "Strategic Planning and Business Development Case Studies" - Atlanta - November 4, 2011
  • Association of Corporate Counsel, 2011 Corporate Counsel University (Panel) - "Adding Value: Strategic Planning And Demonstrating Success" - New Orleans - May 17, 2011
  • Ogletree Deakins Workplace Strategies Seminar (Panel) - "Disasters Happen – Is Your Workplace Prepared?" - Chicago - May 12, 2011
  • September 8, 2017 - Atlanta Business Chronicle - "Attorney Jim McGrew on lessons he learned from chef Emeril Lagasse"
  • September 1, 2017 - Law360 - "Should Law Firms Stop Aging Themselves?"
  • April 2017 - Market Leaders Podcast - "Driving Enthusiasm for Business Development Within the Firm"
  • March 29, 2017 - Poston Communications - "Here’s What You Should Be Asking"
  • May 9, 2016 - Law360 - "How To Turn Nonbillable Work Into Big Bucks"
  • April 27, 2016 - Law360 - "5 Ways Firms Can Add Value Without Increasing Costs"
  • January 2016 - Legal Management - "Keeping in Touch"
  • June 20, 2014 - Zen & The Art of Legal Networking - "Value-Based Pricing, Legal Project Management and the New Value Proposition"
  • June 13, 2014 - LXBN-TV - "What Do Legal Clients Truly Value? Innovation, Transparency and Budgetary Certainty"
  • June 12, 2014 - LXBN-TV - "How Legal Marketers Can Help Lawyers Implement Alternative Pricing and Legal Project Management"
  • November 3, 2013 - Crain's New York Business - "Big Law Coming Under Cost Pressure"
  • Five American Jurisprudence Awards
  • Dean Robert J. Farley Award
  • BNA Law Student Award
  • Chairman, Moot Court Board
  • AV Preeminent Rating by Martindale-Hubbell